About the Return Policy Generator
Return Policy Generator writes a return and refund policy for an online shop. Enter your business name, website and contact email, set how many days customers have to return an item and how many days you take to send the refund, and tick whether you offer exchanges, replace faulty or wrong items, have items that cannot be returned and make the customer pay return shipping. The page builds numbered sections in plain language: returns, what you need, items you cannot take back, faulty items, how to return, shipping, refunds, exchanges, legal rights and contact. Copy it, or download a PDF, text file or HTML.
Updated October 2026
How to use the Return Policy Generator
- 1Type your business name, website and contact email.
- 2Set the return window and the refund time in days.
- 3Tick whether you offer exchanges, handle faulty items, have non-returnable items and who pays shipping.
- 4Check the preview and edit anything that does not fit.
- 5Copy it, or download the PDF, text file or HTML.
Why a clear return policy sells
Shoppers read the return policy before they buy, especially from a shop they do not know. A fair, easy-to-read policy builds trust and lowers the fear of buying, and it cuts the number of angry emails because people know what to expect. A vague policy leads to disputes and chargebacks.
Choosing your rules
Decide the number of days, who pays for shipping and which items you cannot take back, then write them down. Keep your promise consistent with your margins: a long window and free returns suit high-margin goods, while low-margin goods may need stricter rules.
- Window: 14, 30 or 60 days from delivery
- Condition: unused, in original packaging
- Exceptions: digital goods, personalised items, gift cards
- Refund time: usually 5 to 14 days after you receive the item
Know your legal duties
Consumer law gives buyers rights that a policy cannot remove, such as the EU's 14 day right to cancel an online order and rights for faulty goods. The policy generated here says so, and you should check the rules for each country you sell in.
Related tools
Complete your shop's legal pages with the Terms and Conditions Generator, the Privacy Policy Generator and the Cookie Policy Generator. The Invoice Generator and the Profit Margin Calculator help you price and bill.
Features
- Return window and refund time you choose
- Exchange, faulty item and non-returnable item sections
- Who pays return shipping
- Legal rights clause
- PDF, text and HTML output
- Private: nothing is uploaded
Frequently asked questions
What should a return policy include?
The time allowed, the condition items must be in, how to start a return, who pays shipping, when refunds are paid, which items cannot be returned and how to contact you.
How long should my return window be?
Thirty days is the most common choice online. Some shops give 14 or 60. In the EU and UK, consumers have at least 14 days to cancel most online orders by law, whatever your policy says.
Can I refuse to take back digital products?
Often yes once they are delivered or opened, but you must say so clearly before purchase, and some countries give consumers cancellation rights that you cannot remove.
Who pays for return shipping?
You decide. Many shops ask the customer to pay unless the item is faulty or wrong. Free returns can improve sales but cost money.
Do I have to refund faulty goods?
In most countries yes: consumer law gives buyers a remedy for faulty goods, such as a repair, replacement or refund, regardless of your policy.
Where should I show my return policy?
On its own page linked in the footer, on product pages and at checkout, so buyers see it before they pay.
Does it replace consumer law?
No. The policy includes a line that it does not take away statutory rights, and you should check the rules in the countries where you sell.
Is my information stored?
No. The policy is written in your browser.